OkCupid is the biggest free dating site in the U.S.; since we went online in 2004, we’ve collected an enormous amount of data on human interactions. This blog was started in July 2009 as a way to share some of the things we’ve learned about people. We called it OkTrends because OkTrendz was already taken. We publish only when we feel like we have something interesting to say; that’s usually every 6 weeks or so.
OkTrends has been featured in The New York Times, New York Magazine, Inc., The Atlantic, and on Nightline and the Rachel Ray Show. All data is anonymized and aggregated; no member of our blog staff sees an individual user’s personal information.
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